TikTok is testing a subscription-based shopping feature, but will it truly challenge Amazon? Likely not—but it could be a game-changer for creators. By simplifying eCommerce and lowering customer acquisition hurdles, TikTok is positioning itself as a new kind of shopping platform driven by inspiration rather than just transactions.

Discover key insights from Mastercard’s 2024 holiday sales report, highlighting eCommerce growth, in-store acceleration, and consumer behavior trends. Learn how discounts, fast shipping, and supply chain strategies shaped this record-breaking season.

Explore the intriguing timing of Amazon Haul's launch amidst political shifts and competitive pressures. Was this strategic move a hedge against Temu or a calculated political play? Find out how Amazon is positioning its new 'Low Cost Store' and playing chess on a global stage.

Explore Black Friday and Cyber Monday trends, highlighting how trust, desirability, and a strong value proposition are essential for retailers to thrive. Discover why deep discounts alone won't secure long-term success.

Amazon’s Q3 earnings reveal impressive growth across essential categories, AI, and AWS, positioning the company for a promising future. Learn how Amazon is reshaping retail, cloud services, and advertising while navigating challenges in low-cost retail and fresh grocery.