Ordergroove picks up $100M to grow e-commerce subscriptions as a service

Platforms
Written By Rick Watson

Ordergroove is a startup that has built a “subscription as a service” platform for brands and retailers outside of Amazon to build similar experiences for their own sales.

The interesting thing about Order Groove is they are trying to sit above the typical low-end subscription provider.  I actually have known about Order Groove for many years since they actually started in the Software as a Service market, and not even in the D2C space.

Now the company has big customers like Honest Brand and Peet’s Coffee.

TechCrunch: Ordergroove picks up $100M to grow e-commerce subscriptions as a service

Rick Watson

Rick Watson founded RMW Commerce Consulting after spending 20+ years as a technology entrepreneur and operator exclusively in the eCommerce industry with companies like ChannelAdvisor, BarnesandNoble.com, Merchantry, and Pitney Bowes.

Watson’s work today is centered on supporting investors and management teams incubating and growing direct-to-consumer businesses. Most recently, in partnership with WHP Global, Rick was a critical resource in architecting the WHP+ platform, a new turnkey direct to consumer digital e-commerce platform that powers AnneKlein.com and JosephAbboud.com.

Watson also hosts a weekly podcast, Watson Weekly, where he shares an unbiased, unfiltered expert take on the retail sector’s biggest players.

In the past year alone, Rick has spoken at many in-person and virtual events as well as podcasts on topics ranging from retail/ecom to supply chain/logistics and even digital grocery including CommerceNext IRL, ASCM Connect, and Retail Innovation Conference.

https://www.rmwcommerce.com/
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