Bluecore Acquires AI Shopping Assistant Alby

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Written By Rick Watson

Bluecore is the retail technology company that empowers retailers to discover their best customers and keep them for life. Alby is an AI Shopping Assistant.

Bluecore, a retail marketing platform, has acquired AI shopping assistant Alby for an undisclosed amount. This acquisition will enable Bluecore to offer AI agents as part of its solutions; full integration with Alby will be complete and available to retailers in Q1 of 2025. Note that a Bluecore co-founder left the company to join startups and start Alby who his old company has now acquired.

Bluecore: Bluecore Acquires AI Shopping Assistant, alby

Rick Watson

Rick Watson founded RMW Commerce Consulting after spending 20+ years as a technology entrepreneur and operator exclusively in the eCommerce industry with companies like ChannelAdvisor, BarnesandNoble.com, Merchantry, and Pitney Bowes.

Watson’s work today is centered on supporting investors and management teams incubating and growing direct-to-consumer businesses. Most recently, in partnership with WHP Global, Rick was a critical resource in architecting the WHP+ platform, a new turnkey direct to consumer digital e-commerce platform that powers AnneKlein.com and JosephAbboud.com.

Watson also hosts a weekly podcast, Watson Weekly, where he shares an unbiased, unfiltered expert take on the retail sector’s biggest players.

In the past year alone, Rick has spoken at many in-person and virtual events as well as podcasts on topics ranging from retail/ecom to supply chain/logistics and even digital grocery including CommerceNext IRL, ASCM Connect, and Retail Innovation Conference.

https://www.rmwcommerce.com/
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