Your Checklist for Evaluating a Startup Opportunity
This post provides guidelines for evaluating job opportunities, such as trusting one's gut, considering the expertise of bosses and investors, looking at the capital raised relative to revenue, understanding quarterly cash balances, knowing the company's bets, understanding the ideal customer profile, and considering personal downside risk.
Secret Shopping Buy With Prime: 2023 Comprehensive Review of Buy With Prime And Where It Needs to Go Next
This article is about the strengths and weaknesses of Buy With Prime at its current state. How does it help brands and where can it improve?
Are Shopify's Enterprise and Shop Pay's Ambitions at Odds?
The future of Shopify depends on its ability to meet the needs of its customers through continuously adapting and evolving. The eCommerce landscape is rapidly changing and Shopify, like many others, will need to continue to find ways to innovate. Learn more about Shopify's approach to payments and the implications for the future of ecommerce.
Rick's Rules of LinkedIn: Respect Relationships, Conquer Your Fears
This text provides the core rules to follow when posting on LinkedIn:
Keep Private Things Private: If You Can't Google It, Don't Say It
Don't Say Something You Wouldn't Say to Someone in Person
Mix Up Your Topics Occasionally
Conquer Your Fear of Posting
Lose Your Fear of Being Wrong
Target’s Cautious, Challenging Earnings: Digital Decline and Heavy Discounting Crushes Operating Income
In this text, we will examine Target's recent performance, highlighting their Q4 2022 and full-year 2022 results, and discuss some of the key issues they are facing.
What are the 3 Levels of Brand Storytelling?
The art of storytelling is essential to creating a compelling story to the world. In this article, we will explore three levels of storytelling that can help leaders answer common questions by providing a clear understanding of the ideal customer profile (ICP), a mission-driven narrative, and an emotion-driven brand narrative.
Shopify's Underwhelming Shop Promise: Worse than Amazon Prime, and More Confusing!
One feature in the latest Shopify Editions release was "Shop Promise." It is a way for Shopify to let buyers know when an item will arrive, thus boosting conversion rates.
Here’s the TL;DR — It's not a Prime competitor and won't be soon. But if you compare yourself to Prime ("no subscription fees!") you had better be prepared for the comparison.