Market Consequences of Fewer replatforms
We have talked extensively about the fact that fewer are replatforming right now. You can speculate the reason but the facts are on the table in the mid market and above - at least those in my network I speak with.
This means a few other things too:
- smaller agency project sizes as upgrades and add-ons to existing platforms become more prevalent.
- agencies adding advisory and revenue-generating services some of the advisory work I would expect they used to give away for free with a normal replatform.
- agencies with better funding will gobble up smaller, less-well funded agencies as cash flow becomes tighter. Agency layoffs could be on the horizon.
- some platforms may look for exits. I predict by Q1 we may have 2-3 fewer independent platforms out there.
I already see more CMS projects in the market in the last year than perhaps in the last 3 years as people want to shore up their front end.
I do think part of this is contributing to CMS funding levels which seem unprecedented.
What else do you think are the implications of fewer replatforms?
