Whatnot’s valuation doubles to $3.7B as livestream shopping gains popularity in US

Marketplaces
Written By Rick Watson

Whatnot is a livestreaming shopping platform for collectors to buy and sell things like rare Pokémon cards and Funko Pops.

Whatnot’s valuation is right now more about its growth than the widespread adoption of livestream as a segment of eCommerce.  The biggest question I have is does this have staying power given the time commitment required from the consumer?

TechCrunch: Whatnot’s valuation doubles to $3.7B as livestream shopping gains popularity in US

Rick Watson

Rick Watson founded RMW Commerce Consulting after spending 20+ years as a technology entrepreneur and operator exclusively in the eCommerce industry with companies like ChannelAdvisor, BarnesandNoble.com, Merchantry, and Pitney Bowes.

Watson’s work today is centered on supporting investors and management teams incubating and growing direct-to-consumer businesses. Most recently, in partnership with WHP Global, Rick was a critical resource in architecting the WHP+ platform, a new turnkey direct to consumer digital e-commerce platform that powers AnneKlein.com and JosephAbboud.com.

Watson also hosts a weekly podcast, Watson Weekly, where he shares an unbiased, unfiltered expert take on the retail sector’s biggest players.

In the past year alone, Rick has spoken at many in-person and virtual events as well as podcasts on topics ranging from retail/ecom to supply chain/logistics and even digital grocery including CommerceNext IRL, ASCM Connect, and Retail Innovation Conference.

https://www.rmwcommerce.com/
Previous

Maropost Acquires Findify To Power Next-Generation Ecommerce Shopping Experiences
Next

Meati Foods sinks teeth into $150M to expand its mushroom-root meat operations