Shopic bags $35m investment to bring smart carts to US grocery chains

PlatformsRetail
Written By Rick Watson

Shopic offers an AI powered clip-on device that turns shopping carts into smart carts. Utilising computer vision algorithms, it identifies items placed in the cart in real-time, while displaying to shoppers product promotions and discounts on related products.

Unlike other smart cart solutions, it looks to me like Shopic’s platform can be applied to any existing shopping cart rather than designing the entire cart from the ground up.  Long term this may not be the best approach, but in the short-term it might help some stores digitize their stores incrementally for lower cost.

RTIH: Shopic bags $35m investment to bring smart carts to US grocery chains

Rick Watson

Rick Watson founded RMW Commerce Consulting after spending 20+ years as a technology entrepreneur and operator exclusively in the eCommerce industry with companies like ChannelAdvisor, BarnesandNoble.com, Merchantry, and Pitney Bowes.

Watson’s work today is centered on supporting investors and management teams incubating and growing direct-to-consumer businesses. Most recently, in partnership with WHP Global, Rick was a critical resource in architecting the WHP+ platform, a new turnkey direct to consumer digital e-commerce platform that powers AnneKlein.com and JosephAbboud.com.

Watson also hosts a weekly podcast, Watson Weekly, where he shares an unbiased, unfiltered expert take on the retail sector’s biggest players.

In the past year alone, Rick has spoken at many in-person and virtual events as well as podcasts on topics ranging from retail/ecom to supply chain/logistics and even digital grocery including CommerceNext IRL, ASCM Connect, and Retail Innovation Conference.

https://www.rmwcommerce.com/
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