Nosto Raises $16 Million

RetailPlatforms
Written By Rick Watson

The Nosto Commerce Experience Platform makes it easy to quickly deploy fully personalized, integrated commerce experiences with fine-tuned control of merchandising rules — across product recommendations, content, triggered overlays and popups, category pages, and more.

Nosto grew up in the personalization space, and has expanded into several adjancencies like A/B Testing and Search.  The company has been quite acquisitive in its history but has put a lot of recent focus on its Search solutions as it has integrated and unified its Findify and SearchNode acquisitions. The company has focused primarily on small and medium Shopify brands in the past.

Congrats to my good friend Jim Lofgren the CEO of Nosto on this important milestone.

RTIH: Online retail technology startup Nosto raises $16m to scale personalised site search solution

Rick Watson

Rick Watson founded RMW Commerce Consulting after spending 20+ years as a technology entrepreneur and operator exclusively in the eCommerce industry with companies like ChannelAdvisor, BarnesandNoble.com, Merchantry, and Pitney Bowes.

Watson’s work today is centered on supporting investors and management teams incubating and growing direct-to-consumer businesses. Most recently, in partnership with WHP Global, Rick was a critical resource in architecting the WHP+ platform, a new turnkey direct to consumer digital e-commerce platform that powers AnneKlein.com and JosephAbboud.com.

Watson also hosts a weekly podcast, Watson Weekly, where he shares an unbiased, unfiltered expert take on the retail sector’s biggest players.

In the past year alone, Rick has spoken at many in-person and virtual events as well as podcasts on topics ranging from retail/ecom to supply chain/logistics and even digital grocery including CommerceNext IRL, ASCM Connect, and Retail Innovation Conference.

https://www.rmwcommerce.com/
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