Nosto Raises $16 Million
The Nosto Commerce Experience Platform makes it easy to quickly deploy fully personalized, integrated commerce experiences with fine-tuned control of merchandising rules — across product recommendations, content, triggered overlays and popups, category pages, and more.
Nosto grew up in the personalization space, and has expanded into several adjancencies like A/B Testing and Search. The company has been quite acquisitive in its history but has put a lot of recent focus on its Search solutions as it has integrated and unified its Findify and SearchNode acquisitions. The company has focused primarily on small and medium Shopify brands in the past.
Congrats to my good friend Jim Lofgren the CEO of Nosto on this important milestone.
RTIH: Online retail technology startup Nosto raises $16m to scale personalised site search solution