Magic Spoon Closes $85M Series B Round Led by HighPost Capital

Retail
Written By Rick Watson

Magic Spoon offers a wide range of nostalgic flavored cereal, but with better ingredients and zero added sugar.

That’s a lot of cereal folks. This is on the heels of its launch into Target stores nationwide. The basic idea is simple.  All the bowls of sugar we grew up on recreated in keto-friendly formulas. Sign me up.

Business Wire: Magic Spoon Closes $85M Series B Round Led by HighPost Capital and Announces First Nationwide Retail Launch

Rick Watson

Rick Watson founded RMW Commerce Consulting after spending 20+ years as a technology entrepreneur and operator exclusively in the eCommerce industry with companies like ChannelAdvisor, BarnesandNoble.com, Merchantry, and Pitney Bowes.

Watson’s work today is centered on supporting investors and management teams incubating and growing direct-to-consumer businesses. Most recently, in partnership with WHP Global, Rick was a critical resource in architecting the WHP+ platform, a new turnkey direct to consumer digital e-commerce platform that powers AnneKlein.com and JosephAbboud.com.

Watson also hosts a weekly podcast, Watson Weekly, where he shares an unbiased, unfiltered expert take on the retail sector’s biggest players.

In the past year alone, Rick has spoken at many in-person and virtual events as well as podcasts on topics ranging from retail/ecom to supply chain/logistics and even digital grocery including CommerceNext IRL, ASCM Connect, and Retail Innovation Conference.

https://www.rmwcommerce.com/
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