HP Acquires Wearable AI-Embedded Pin Maker Humane For $116M

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Written By Rick Watson

HP Inc. is a global technology leader and creator of solutions that enable people to bring their ideas to life and connect to the things that matter most.

Humane is an experience company that creates the technologies and platforms for the intelligence age.

HP has acquired a wearable artificial intelligence pin manufacturer, Humane, for $115 million and will shut it down at the end of February. The company's 300 patents and patent applications, its Cosmos platform, and its employees will join a new AI innovation lab called HP IQ within HP. Humane was founded in 2023, raised over $230 million in capital, and fizzled out. There is no trade-in or replacement program for device owners, and when the device shuts down, it should be recycled according to Humane. A $499 or $699 device ends its life as a paper weight.

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Rick Watson

Rick Watson founded RMW Commerce Consulting after spending 20+ years as a technology entrepreneur and operator exclusively in the eCommerce industry with companies like ChannelAdvisor, BarnesandNoble.com, Merchantry, and Pitney Bowes.

Watson’s work today is centered on supporting investors and management teams incubating and growing direct-to-consumer businesses. Most recently, in partnership with WHP Global, Rick was a critical resource in architecting the WHP+ platform, a new turnkey direct to consumer digital e-commerce platform that powers AnneKlein.com and JosephAbboud.com.

Watson also hosts a weekly podcast, Watson Weekly, where he shares an unbiased, unfiltered expert take on the retail sector’s biggest players.

In the past year alone, Rick has spoken at many in-person and virtual events as well as podcasts on topics ranging from retail/ecom to supply chain/logistics and even digital grocery including CommerceNext IRL, ASCM Connect, and Retail Innovation Conference.

https://www.rmwcommerce.com/
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