Highstock Raises $5.5M to Help Brands Connect Their Unsold Inventory with Wholesale Buyers Who Need It

Highstock is a New York, and Gurgaon, India-based inventory management startup that gives brands more opportunities to find a home for unsold inventory.

Crossborder inventory management platform Highstock, which enable brands to move unsold inventory to wholesale buyers, has raised $5.5 million in Seed Funding. It is hard for brands to move unsold stock due to the potential brand harm this may cause in local markets; cross-border offers access to platforms that can move this inventory without impacting brand equity. This leads to revenue creation without having unsold inventory ending in landfills. It will be interesting to see how Highstock grows in the current climate.

Highstock: Highstock Raises $5.5M to Help Brands Connect Their Unsold Inventory with Wholesale Buyers Who Need It

Rick Watson

Rick Watson founded RMW Commerce Consulting after spending 20+ years as a technology entrepreneur and operator exclusively in the eCommerce industry with companies like ChannelAdvisor, BarnesandNoble.com, Merchantry, and Pitney Bowes.

Watson’s work today is centered on supporting investors and management teams incubating and growing direct-to-consumer businesses. Most recently, in partnership with WHP Global, Rick was a critical resource in architecting the WHP+ platform, a new turnkey direct to consumer digital e-commerce platform that powers AnneKlein.com and JosephAbboud.com.

Watson also hosts a weekly podcast, Watson Weekly, where he shares an unbiased, unfiltered expert take on the retail sector’s biggest players.

In the past year alone, Rick has spoken at many in-person and virtual events as well as podcasts on topics ranging from retail/ecom to supply chain/logistics and even digital grocery including CommerceNext IRL, ASCM Connect, and Retail Innovation Conference.

https://www.rmwcommerce.com/
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