FreshToHome Raises Money Which Includes Amazon

RetailSupply Chain
Written By Rick Watson

FreshToHome is an online grocer that operates mainly in India and the United Arab Emirates.

Even if Amazon’s investments in US grocery haven’t always worked out like it planned, the company has not given up on keeping its finger on the pulse of the Indian market.  FreshToHome was founded in 2015.  The company claims to be operationally profitable (which is usually code word for not profitable) and  is one of the bigger players in the fresh fish and meat market in India and the UAE also.

Bloomberg: Amazon Leads Funding for Online Grocery Startup FreshToHome

Rick Watson

Rick Watson founded RMW Commerce Consulting after spending 20+ years as a technology entrepreneur and operator exclusively in the eCommerce industry with companies like ChannelAdvisor, BarnesandNoble.com, Merchantry, and Pitney Bowes.

Watson’s work today is centered on supporting investors and management teams incubating and growing direct-to-consumer businesses. Most recently, in partnership with WHP Global, Rick was a critical resource in architecting the WHP+ platform, a new turnkey direct to consumer digital e-commerce platform that powers AnneKlein.com and JosephAbboud.com.

Watson also hosts a weekly podcast, Watson Weekly, where he shares an unbiased, unfiltered expert take on the retail sector’s biggest players.

In the past year alone, Rick has spoken at many in-person and virtual events as well as podcasts on topics ranging from retail/ecom to supply chain/logistics and even digital grocery including CommerceNext IRL, ASCM Connect, and Retail Innovation Conference.

https://www.rmwcommerce.com/
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