Channel Key Acquires Seller Tools Company Kaspien

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Written By Rick Watson

Kaspien is a leading e-commerce marketplace growth platform.

Channel Key is an award-winning full-service Amazon marketplace consulting agency that has partnered with over 150 brands ranging from SMBs to Fortune 1000 companies.

This acquisition I think is relatively straightforward to understand - most agencies need automation to become more efficient so a services company needing proprietary technology to scale is not hard to understand.  Kaspien raised $50 million over its history and completed a direct NASDAQ listing in 2022.  Given that it’s stock price was near zero, I imagine it was acquired for pocket change.

PR Newswire: Channel Key LLC Acquires Agency Client Assets of Kaspien, Inc.

Rick Watson

Rick Watson founded RMW Commerce Consulting after spending 20+ years as a technology entrepreneur and operator exclusively in the eCommerce industry with companies like ChannelAdvisor, BarnesandNoble.com, Merchantry, and Pitney Bowes.

Watson’s work today is centered on supporting investors and management teams incubating and growing direct-to-consumer businesses. Most recently, in partnership with WHP Global, Rick was a critical resource in architecting the WHP+ platform, a new turnkey direct to consumer digital e-commerce platform that powers AnneKlein.com and JosephAbboud.com.

Watson also hosts a weekly podcast, Watson Weekly, where he shares an unbiased, unfiltered expert take on the retail sector’s biggest players.

In the past year alone, Rick has spoken at many in-person and virtual events as well as podcasts on topics ranging from retail/ecom to supply chain/logistics and even digital grocery including CommerceNext IRL, ASCM Connect, and Retail Innovation Conference.

https://www.rmwcommerce.com/
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