Cart.com Announces $60 Million Series C Funding Round at $1.2 Billion Valuation

Supply Chain
Written By Rick Watson

Cart.com is the leading provider of comprehensive commerce solutions that enable merchants to sell and fulfill everywhere.

Supply chain and logistics provider Cart has a number of assets, the largest of which is their supply chain operation obtained from its acquisition of FBFlurry.  The company has acquired other assets SellerActive and AmeriCommerce which round out its offering.  While this valuation looks like a big win for Cart, I get the sense that existing investors did not reprice the round, it simply offered the chance for new investors to get in at the previous valuation.  This means there could still be pain ahead of the company is forced to revalue from its previous pandemic peak valuations.

Yahoo Finance: CORRECTING and REPLACING Cart.com Announces $60 Million Series C Funding Round at $1.2 Billion Valuation

Rick Watson

Rick Watson founded RMW Commerce Consulting after spending 20+ years as a technology entrepreneur and operator exclusively in the eCommerce industry with companies like ChannelAdvisor, BarnesandNoble.com, Merchantry, and Pitney Bowes.

Watson’s work today is centered on supporting investors and management teams incubating and growing direct-to-consumer businesses. Most recently, in partnership with WHP Global, Rick was a critical resource in architecting the WHP+ platform, a new turnkey direct to consumer digital e-commerce platform that powers AnneKlein.com and JosephAbboud.com.

Watson also hosts a weekly podcast, Watson Weekly, where he shares an unbiased, unfiltered expert take on the retail sector’s biggest players.

In the past year alone, Rick has spoken at many in-person and virtual events as well as podcasts on topics ranging from retail/ecom to supply chain/logistics and even digital grocery including CommerceNext IRL, ASCM Connect, and Retail Innovation Conference.

https://www.rmwcommerce.com/
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