B2B Food Distribution Platform Pepper Raises $30M Series B

Pepper is the e-commerce platform for food distributors.

Pepper, a B2B e-commerce platform for small food distributors, has raised $30M in a Series B funding round. It operates in a competitive sector without a market leader as it gains momentum to even the playing field against Sysco and US Foods.

TechCrunch: Healthy growth helps B2B food e-commerce startup Pepper nab $30 million led by ICONIQ Growth

Rick Watson

Rick Watson founded RMW Commerce Consulting after spending 20+ years as a technology entrepreneur and operator exclusively in the eCommerce industry with companies like ChannelAdvisor, BarnesandNoble.com, Merchantry, and Pitney Bowes.

Watson’s work today is centered on supporting investors and management teams incubating and growing direct-to-consumer businesses. Most recently, in partnership with WHP Global, Rick was a critical resource in architecting the WHP+ platform, a new turnkey direct to consumer digital e-commerce platform that powers AnneKlein.com and JosephAbboud.com.

Watson also hosts a weekly podcast, Watson Weekly, where he shares an unbiased, unfiltered expert take on the retail sector’s biggest players.

In the past year alone, Rick has spoken at many in-person and virtual events as well as podcasts on topics ranging from retail/ecom to supply chain/logistics and even digital grocery including CommerceNext IRL, ASCM Connect, and Retail Innovation Conference.

https://www.rmwcommerce.com/
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