Software Ate the World, But It Was a Dog’s Breakfast

You would think if the entire world relied on software, we would start to get good at it.

Software suffers from at least three classic problems.

The first is complexity.

Many software systems have gotten larger than any human or even human system can manage, no matter how well intentioned. There are just too many dependencies and too many things that can go wrong. Any organization which relies on the interaction between software, processes, and relationships would do well to study the theory behind High Reliability Organizations.

ECommerce replatforming for most retailers fall into this category. Many retailers have dozens of even a few hundred vendors and don't realize it. What' are the odds that all will transition to the new platform without hiccups? Pretty small.

The second is human relationships.

The classic text 5 Dysfunctions of a Team by Patrick Lencioni is an outstanding proxy for the types of problems you can expect in most companies.

The chief among these problems really is lack of trust. Lack of trust will simply kill any communication or really any other system you might setup. Most teams never even get to the higher level dysfunctions because all of it breaks down here.

The final one is clarity of purpose.

Within any large enough company, there are competing agendas. Which one is right? Is the company being led around by the balance sheet or by a mission to transform the consumer experience? Would most employees be able to identify the mission without using jargon or other nonsense terms like “market leader”?

Rick Watson

Rick Watson founded RMW Commerce Consulting after spending 20+ years as a technology entrepreneur and operator exclusively in the eCommerce industry with companies like ChannelAdvisor, BarnesandNoble.com, Merchantry, and Pitney Bowes.

Watson’s work today is centered on supporting investors and management teams incubating and growing direct-to-consumer businesses. Most recently, in partnership with WHP Global, Rick was a critical resource in architecting the WHP+ platform, a new turnkey direct to consumer digital e-commerce platform that powers AnneKlein.com and JosephAbboud.com.

Watson also hosts a weekly podcast, Watson Weekly, where he shares an unbiased, unfiltered expert take on the retail sector’s biggest players.

In the past year alone, Rick has spoken at many in-person and virtual events as well as podcasts on topics ranging from retail/ecom to supply chain/logistics and even digital grocery including CommerceNext IRL, ASCM Connect, and Retail Innovation Conference.

https://www.rmwcommerce.com/
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