Rick Watson, CEO of RMW Commerce, and Industry Advisory Board Member at the MACH Alliance, joined by Mark Friedman, a strategic marketer with senior executive roles at Warnaco and Eddie Bauer, hosts this webinar discussion that takes an unbiased look at why mid-market merchants are dissatisfied with legacy platforms and the slow decline of major players such as Salesforce and Magento.

Join Rick & Mark as they discuss:

• Market Shift: The US mid-market ecommerce sector is evolving, with limited new deployments. Brands opt for top-of-funnel marketing, overlooking the game-changing opportunities in platform innovation.

• Magento's Decline: Adobe's neglect of Magento has led to a decline in market share and major brands are slowly moving away.

• Escaping Legacy Costs: Uncover why brands universally dislike their current platforms—excessive maintenance costs, unforeseen total ownership expenses, and the struggle with inflexible structures.

• Break Free: Explore alternatives beyond the stagnating giants.

• And more!

Join us live Thursday Feb 22 @ 1:00 PM ET for “Breaking Up Is Hard To Do: The Journey of the Mid-Market Merchant”

Complete the form to register to join live!