Underlining Raises $6M Seed Round With Sights Set On Major Growth
Underlining is a premium beauty and cosmetics company creating innovative products across multiple beauty verticals.
New DTC brands are minted everyday. Their website approach is interesting, they don't have a primary brand site really, but instead of micro-Shopify stores for each product line. I wonder if that itself will become a bigger trend?
Yahoo: Premium Beauty Brand Underlining Raises $6M Seed Round With Sights Set On Major Growth