Momofuku Goods Raises a Series A to Focus on Pantry Essentials

Retail
Written By Rick Watson

Spun out of Momofuku in 2020, the brand sells pantry items such as its chili crunch, air-dried noodles, soy sauce and seasoned salts. It has “a thriving direct-to-consumer business,” and also sells through wholesale partners such as Whole Foods and Target.

Best known for its Momofuku Noodle Bar in New York City and other major North American cities, Momofuku has found where the real money is made: merchandising! I think this is a great idea as the brand has a certain cachet.  It could be popular with chefs around the world.

Retail Dive: Momofuku Goods raises $17.5M

Rick Watson

Rick Watson founded RMW Commerce Consulting after spending 20+ years as a technology entrepreneur and operator exclusively in the eCommerce industry with companies like ChannelAdvisor, BarnesandNoble.com, Merchantry, and Pitney Bowes.

Watson’s work today is centered on supporting investors and management teams incubating and growing direct-to-consumer businesses. Most recently, in partnership with WHP Global, Rick was a critical resource in architecting the WHP+ platform, a new turnkey direct to consumer digital e-commerce platform that powers AnneKlein.com and JosephAbboud.com.

Watson also hosts a weekly podcast, Watson Weekly, where he shares an unbiased, unfiltered expert take on the retail sector’s biggest players.

In the past year alone, Rick has spoken at many in-person and virtual events as well as podcasts on topics ranging from retail/ecom to supply chain/logistics and even digital grocery including CommerceNext IRL, ASCM Connect, and Retail Innovation Conference.

https://www.rmwcommerce.com/
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