Lengow acquires e-commerce intelligence startup Netrivals

Platforms
Written By Rick Watson

Lengow is a software-as-a-service company focused on e-commerce automation. For instance, the company helps its customers list their products on several e-commerce platforms at once.

Netrivals is a Barcelona-based startup that focuses specifically on price and market intelligence. The product helps you track the prices of your competitors over time across multiple e-commerce marketplaces.

The company traditionally focuses on tracking the price of your products across a number of competitors.  This type of software is surprisingly difficult to get right.

TechCrunch: Lengow acquires e-commerce intelligence startup Netrivals

Rick Watson

Rick Watson founded RMW Commerce Consulting after spending 20+ years as a technology entrepreneur and operator exclusively in the eCommerce industry with companies like ChannelAdvisor, BarnesandNoble.com, Merchantry, and Pitney Bowes.

Watson’s work today is centered on supporting investors and management teams incubating and growing direct-to-consumer businesses. Most recently, in partnership with WHP Global, Rick was a critical resource in architecting the WHP+ platform, a new turnkey direct to consumer digital e-commerce platform that powers AnneKlein.com and JosephAbboud.com.

Watson also hosts a weekly podcast, Watson Weekly, where he shares an unbiased, unfiltered expert take on the retail sector’s biggest players.

In the past year alone, Rick has spoken at many in-person and virtual events as well as podcasts on topics ranging from retail/ecom to supply chain/logistics and even digital grocery including CommerceNext IRL, ASCM Connect, and Retail Innovation Conference.

https://www.rmwcommerce.com/
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