Beyond To Invest $40M In The Container Store
The Container Store is the nation's only retailer with a solution-oriented offering of custom spaces, organizing solutions, and in-home services.
Beyond has announced a strategic partnership with The Container Store in which they will invest $40M as part of a preferred equity transaction. Beyond will also integrate The Container Store's Custom Spaces, Elfa, and Preston brands into its e-commerce offerings and future Bed Bath & Beyond stores. Can we all agree that Beyond is now a licensing operation that is looking for retail partners?
Retail Dive: Beyond to invest $40M in The Container Store