Authentic Brands Group Raises $500 million

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Written By Rick Watson

Authentic Brands is one of the most acquisitive buyers of apparel, consumer and celebrity brands, with a portfolio that includes the rights to Sports Illustrated as well as boxing legend Muhammad Ali and European football great David Beckham.

Just when you thought companies weren’t raising big rounds, IP licensing firm Authentic brands Group has raised a new round of funding from General Atlantic.  If you’re wondering what an IP Licensing firm is, they own the intellectual property of a brand which gives them the right to resell the rights to the name of a brand, create line extensions in new categories, or license it to be operated internationally.  The new $500 million fundraising round values the firm at $20 billion.

Bloomberg: Authentic Brands Gets $20 Billion Valuation in Funding Round

Rick Watson

Rick Watson founded RMW Commerce Consulting after spending 20+ years as a technology entrepreneur and operator exclusively in the eCommerce industry with companies like ChannelAdvisor, BarnesandNoble.com, Merchantry, and Pitney Bowes.

Watson’s work today is centered on supporting investors and management teams incubating and growing direct-to-consumer businesses. Most recently, in partnership with WHP Global, Rick was a critical resource in architecting the WHP+ platform, a new turnkey direct to consumer digital e-commerce platform that powers AnneKlein.com and JosephAbboud.com.

Watson also hosts a weekly podcast, Watson Weekly, where he shares an unbiased, unfiltered expert take on the retail sector’s biggest players.

In the past year alone, Rick has spoken at many in-person and virtual events as well as podcasts on topics ranging from retail/ecom to supply chain/logistics and even digital grocery including CommerceNext IRL, ASCM Connect, and Retail Innovation Conference.

https://www.rmwcommerce.com/
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