eCommerce Strategy Consultant - Rick Watson - RMW Commerce Consulting

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Amazon’s $1B Industrial Innovation Fund Expands Investment Focus

Amazon, founded by Jeff Bezos in 1994 as an online bookstore, has evolved into a global e-commerce and technology giant, offering a wide range of products and services, from books and electronics to cloud computing through Amazon Web Services (AWS), with a reputation for customer-centricity and efficient logistics.

Amazon's $1 billion Industrial Innovation Fund is diversifying its investment portfolio to include transportation, autonomous vehicles, last-mile technologies, robotics, fulfillment, and logistics. Is this a sign that Amazon believes its initial focus areas are no longer areas of startup innovation or not?

Supply Chain Dive: Amazon’s $1B investment fund eyes last-mile tech, AV startups