Acorn Intelligence acquires by Brandtech Group

Marketing
Written By Rick Watson

Acorn Intelligence, or Acorn-i, is a software-as-a-service company that helps brands market their products on e-commerce platforms.

Brandtech Group provides digital and mobile marketing services to clients such as Adidas, Microsoft and Meta Platforms.

Acorn Intelligence has clients such as Adidas and Microsoft and helped clients in Amazon and Direct to Consumer advertising scenarios.

The Wall Street Journal: Brandtech Group Takes Majority Stake in E-Commerce Marketing Platform

Rick Watson

Rick Watson founded RMW Commerce Consulting after spending 20+ years as a technology entrepreneur and operator exclusively in the eCommerce industry with companies like ChannelAdvisor, BarnesandNoble.com, Merchantry, and Pitney Bowes.

Watson’s work today is centered on supporting investors and management teams incubating and growing direct-to-consumer businesses. Most recently, in partnership with WHP Global, Rick was a critical resource in architecting the WHP+ platform, a new turnkey direct to consumer digital e-commerce platform that powers AnneKlein.com and JosephAbboud.com.

Watson also hosts a weekly podcast, Watson Weekly, where he shares an unbiased, unfiltered expert take on the retail sector’s biggest players.

In the past year alone, Rick has spoken at many in-person and virtual events as well as podcasts on topics ranging from retail/ecom to supply chain/logistics and even digital grocery including CommerceNext IRL, ASCM Connect, and Retail Innovation Conference.

https://www.rmwcommerce.com/
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