Shopify Launches It's First Marketplace

SaaS
Written By Rick Watson

Shopify just launched its first marketplace, but not the marketplace you thought it would ;-) 

It launched an expert marketplace of consultants and service providers to help brands on the Shopify platform with all manner of problems, from branding to e-mail marketing and more.

If you are selecting a platform, one of the most important things to have is a robust ecosystem to support it.  It's one of the top criteria that merchants use to select which platform to go with.

My take: They are responding to the whole virtual assistant economy. 

If you visit brands these days (or any company!), UpWork and other virtual assistant providers offer armies of workers to help retailers with various activities.  The average retailer has dozens or even hundreds of remote workers who aren't technically employees that assist with business critical operations.

Shopify keeps creating value in areas that other platforms aren't. 

Rick Watson

Rick Watson founded RMW Commerce Consulting after spending 20+ years as a technology entrepreneur and operator exclusively in the eCommerce industry with companies like ChannelAdvisor, BarnesandNoble.com, Merchantry, and Pitney Bowes.

Watson’s work today is centered on supporting investors and management teams incubating and growing direct-to-consumer businesses. Most recently, in partnership with WHP Global, Rick was a critical resource in architecting the WHP+ platform, a new turnkey direct to consumer digital e-commerce platform that powers AnneKlein.com and JosephAbboud.com.

Watson also hosts a weekly podcast, Watson Weekly, where he shares an unbiased, unfiltered expert take on the retail sector’s biggest players.

In the past year alone, Rick has spoken at many in-person and virtual events as well as podcasts on topics ranging from retail/ecom to supply chain/logistics and even digital grocery including CommerceNext IRL, ASCM Connect, and Retail Innovation Conference.

https://www.rmwcommerce.com/
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