Marketplaces Have Key Advantage in Current Supply Chain Crisis

One thing is clear - with #supplychain issues, inventory that is either small and light and a bit more expensive (not requiring containers), or inventory that is already here is advantaged.

This includes the #resale marketplaces like TheRealReal, Poshmark and Etsy's Depop.

These sites were already on a cyclical up-trend even prior to the pandemic. The pandemic accelerated most eCommerce, and now supply chain issues could give these sites another boost relative to first party retail.

With limited selection, rising prices, and an uneven pandemic recovery, these secondhand sites stand to benefit. More broadly, the #marketplace format stands to benefit due to its ability to aggregate supply.

Supply concentration is a real risk in an era of uncertainty, and the ability for marketplaces to aggregate supply is a key strategic advantage.

#ecommerce

Rick Watson

Rick Watson founded RMW Commerce Consulting after spending 20+ years as a technology entrepreneur and operator exclusively in the eCommerce industry with companies like ChannelAdvisor, BarnesandNoble.com, Merchantry, and Pitney Bowes.

Watson’s work today is centered on supporting investors and management teams incubating and growing direct-to-consumer businesses. Most recently, in partnership with WHP Global, Rick was a critical resource in architecting the WHP+ platform, a new turnkey direct to consumer digital e-commerce platform that powers AnneKlein.com and JosephAbboud.com.

Watson also hosts a weekly podcast, Watson Weekly, where he shares an unbiased, unfiltered expert take on the retail sector’s biggest players.

In the past year alone, Rick has spoken at many in-person and virtual events as well as podcasts on topics ranging from retail/ecom to supply chain/logistics and even digital grocery including CommerceNext IRL, ASCM Connect, and Retail Innovation Conference.

https://www.rmwcommerce.com/
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