eCommerce Strategy Consultant - Rick Watson - RMW Commerce Consulting

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Vue Storefront Raises a $20 million Series A

Vue Storefront is an award-winning and pioneering global technology startup setting a new standard in online shopping. A frontend website technology for eCommerce businesses, the company develops software for retailers to create fast, modern and high-performing online storefronts at a fraction of the cost and time.

Vue is a legitimate competitor in the space and has some traction here.  Vue is definitely part of this headless or composable commerce trend today where large retailers and brands are putting together commerce stacks not all provided by the same vendor.  Such an approach comes with a lot of flexibility, but somewhat higher maintenance costs due to unbundling all the various components.

TechCrunch: Vue Storefront snaps up $20M to grow its open source-based ‘frontend-as-a-service’ e-commerce toolkit and platform