eCommerce Strategy Consultant - Rick Watson - RMW Commerce Consulting

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The Lip Bar Raises $6.7 Million to Expand Options

Leading inclusive beauty company TLB developed household brands The Lip Bar in 2012 and thread beauty in 2022 to disrupt the beauty industry with products that value representation and accessibility for all.

The company’s origin story is quite interesting.  The founder Melissa Butler started the company on her kitchen table when she realized that the beauty industry simply did not have a product that represented women of color that was not full of chemicals.

The Lip Bar: TLB RAISES $6.7 MILLION TO EXPAND BRAND