ChapStick invented the lip care category in the 1880s with the launch of a now-iconic lip balm that made ChapStick a household name.

Suave Brands Company was established in 2023 after Yellow Wood Partners acquired the Suave brand from Unilever, transforming it into a standalone company. The Suave Brands Co. mission is to make trusted high-quality beauty and personal care products accessible to all.

Suave Brands Company has completed its acquisition of ChapStick and welcomed health conglomerate Haleon as an investor. How much more consolidation will we see in consumer brands?

PRNewswire: Yellow Wood Partners Portfolio Company Suave Brands Company Completes ChapStick Acquisition