Society Brands raises $204 million with goal of being an e-commerce ‘Proctor & Gamble’
Society Brands is a company based in Jackson Township, is working to acquire companies so it can consolidate Amazon sellers under one umbrella.
It’s a strange time in the aggregator universe, and Society Brands’ timing is pretty poor. Although, consider the fact that so many aggregators are unable to deploy capital right now, maybe I’m wrong and the timing is actually good.
Still, the aggregator space has its challenges and new funding isn’t going to change that.