Simon Data, a customer data platform (CDP) has become a standard way to collect first-party customer data and put it to work.

I’ve seen a couple of Series D rounds raised recently, which actually tells me the IPO and large acquisitions markets may finally be opening up as well.  Simon Data does not just focus on the CDP itself, but also focuses on a set of business tools which allows customers to make sense of their data.

TechCrunch: Simon Data is putting customer data to work with $54M Series D