I Own My Data (IOMD) is a startup aiming to eliminate the tedious step for consumers, so not only do you not have to create a password, or deal with Captcha, you also don’t get bombarded with follow-up promotional email or text communications.

Node, an app-based customer-privacy and information solution, emerged from stealth with $2.75M in Seed funding. Interesting concept - their biggest challenge will be merchant adoption, as who will want to give away customer data?

TechCrunch: New e-commerce startup, founded by an ex-PayPal exec, aims to give customers control of their own shopping data