eCommerce Strategy Consultant - Rick Watson - RMW Commerce Consulting

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Luzern eCommerce Announces Acquisition of Tambo

Luzern eCommerce, Europe’s leading eCommerce accelerator, has acquired Tambo Marketplaces Limited, a UK-based technology and services provider specializing in Amazon and marketplace optimization. Tambo’s advanced solutions, including consultancy, analytics, and Amazon Marketing Cloud (AMC) expertise, will complement Luzern’s own 3P capabilities to deliver a comprehensive 1P/3P solution for brands. This acquisition strengthens Luzern's position as a top eCommerce technology provider, helping brands optimize advertising, pricing, content, and inventory across Amazon and other marketplaces.

European marketplace agency Luzern eCommerce has acquired Tambo, a UK-based Amazon agency, for an undisclosed amount. The acquisition will enable Luzern to offer brands an end-to-end solution by combining Tambo's 1P solutions with Luzern's 3P capabilities. Over the past 12 months, we have seen agencies acquiring Amazon-specific agencies to offer brands deeper marketplace and marketing services.

Yahoo Finance: Luzern eCommerce Announces Strategic Acquisition of Tambo