eCommerce Strategy Consultant - Rick Watson - RMW Commerce Consulting

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FabFitFun acquires PupBox from Petco

PupBox, a monthly subscription box for dogs. The company’s subscription box — which includes toys, treats, grooming tools and accessories — is aimed at helping pet parents navigate the various stages of a dog’s life. The boxes also include training guides with information on pets’ training, developmental and physical needs.

FabFitFun has acquired PupBox, a pet subscription box from Petco, allowing the women's shopping club to provide pet products to its members and new members. Who said the subscription box business is dead?

Retail Dive: FabFitFun acquires PupBox from Petco