eCommerce Strategy Consultant - Rick Watson - RMW Commerce Consulting

View Original

Creator Advertising Platform Agentio Raises $12M Series A

Agentio is a creator marketplace startup founded in 2023 by Arthur Leopold (ex-Cameo president) and Jonathan Meyers (former Spotify Automated Content Marketing team lead). The platform enables YouTubers to sell their ad slots directly to brands through an automated marketplace, eliminating traditional intermediaries like agents and agencies.

Automated creator advertising platform for YouTube influencers to sell ad slots to brands Agentio has raised $12 million in Series A funding, which will expand its brand and creator network, scale its platform capabilities, and introduce integrations with additional social channels. Agentio offers a platform that makes purchasing advertising integrations within creator content simple. Brands want access to these audiences not available through traditional digital marketing channels.

TechCrunch: Agentio raises $12M from Benchmark for its YouTube ad marketplace