eCommerce Strategy Consultant - Rick Watson - RMW Commerce Consulting

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Ariana Grande to Buy Back Her Beauty Brand for $15 Million

Ariana Grande's, r.e.m beauty was created to empower you with the tools you need to bring your most vivid, limitless, and creative dreams to life.

The pop singer is buying back her r.e.m. brand from Forma Brands, which she had previously sold the brand to, because Forma Brands recently entered bankruptcy. All I can say is, “thank you, next?”

Bloomberg: Ariana Grande to Buy Beauty Brand Assets for $15 Million