eCommerce Strategy Consultant - Rick Watson - RMW Commerce Consulting

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Shopify Made Amazon Look Foolish with Webstores but What's Next?

The amazing Brad Stone published his latest Bloomberg article on Shopify recently and called out a few themes I thought were interesting:

- For the first time I've seen, a price for what Shopify paid for Amazon Webstore refugees is mentioned $1M.

What's not mentioned? Other providers likely had the same opportunity and either got outbid, or declined. Seems like a miss?

- Shopify moved pretty early into remote work and likely has benefited from this from a hiring and recruiting point of view.

- one of the big stories in here is about the back and forth from Shopify on supply chain. Their approach has been muddled to say the least, and I didn't come out of this interview with any confidence that is going to change soon.

- There is some mention that Amazon is coming out with a Stores product -- I've talked in the past about what this would entail, but I think the basic positioning is super-obvious. More tomorrow :)

- My favorite quote in the article was "Shopify made us look like fools." from an Amazon exec. I laughed out loud at this one. Nice catch Brad.

A lot in here I was familiar with but it's nice to see it all in one place.

#Shopify #ecommerce